RPA: Personalise, Don’t Mechanise the Customer Experience

Meeting customer expectations is an increasing challenge in our on-demand era. Get it right, and businesses can secure lasting customer relations. Fail to hit the mark, and customers can turn to a competitor in a matter of seconds. Personalisation is the foundation of customer retention through building trustful and meaningful relations that make customers feel … Continue reading RPA: Personalise, Don’t Mechanise the Customer Experience