The psychology of sharing in a mobile world
When discussing the global pandemic, we speak of separation – from loved ones, colleagues, teammates and the social playground of restaurants, clubs, and shows. But in many ways, this crisis brought us closer than ever as we shared our lives online. We gained insight into how the world was coping and our psychological connections deepened. […]
Getting students back in the lecture hall: why the cloud will enhance the hybrid learning experience
Enhanced hybrid learning In a post-pandemic learning environment, the temptation to study from the comfort of one’s own home has led to university class sizes and lecture attendance falling significantly. Despite this, over half of students would prefer to learn ‘mostly in-person’ and two thirds prefer blended in-person and online teaching. So, how can educators encourage learners back […]
Streaming in 2022: An Exercise in Cost-Cutting
The cost-of-living crisis is no longer looming on the horizon, it’s here. For those looking to save money, swapping expensive nights out, for a Netflix night on the sofa, seems an obvious choice. However, subscription services are falling victim to necessary penny pinching, because not only do people have less disposable income, but Streaming Video […]
The Digital Skills Gap is Jeopardising Growth
When we think of digital skills, images of people coding, fixing computers and using multiple apps leap to mind. But this limited view of digital skills is putting significant growth at risk. This article reveals the misunderstanding around digital skills and the impact this could have on UK businesses. There is a widespread misconception about […]
Essential steps for businesses to create demand
As a marketing professional, you might be used to looking after your clients, but when it comes to marketing yourself online, are you doing all you can to ensure your services are searchable and accessible? Digital marketing can be a minefield at the best of times. With so many avenues to explore, it’s easy to […]
Limber up to boost your digital fitness this autumn
Britain currently faces one of its toughest economic situations in recent memory. Many UK-based businesses will be concerned about meeting the expectations of staff, customers and stakeholders this autumn, amid the oncoming recession and climbing cost of living. Digital fitness is an answer that will stand many in good stead moving forward. This means having […]
Over the years, the concept of sustainability has expanded to include business, environmental and human impact aspects
However, a popular past misconception was that businesses had to forego the others while concentrating on one. While this thought process was the way things firmly stood, an increasing number of organisations in the market are now realising that these three pillars are actually able to support one another. For example, environmental initiatives can help […]
Service Transformation: 10 steps to better customer experience
In the digital world, everyone gets excited about building shiny new features, but something that exists only on a developer’s laptop won’t make the customer impact it should What really matters is experience: customers want products to perform, be available when they need them, and be well supported if something goes wrong. Today, more than […]
Asset-management technology transforms socio-economic delivery in local government
The predominantly budget-based approach to asset-management practised by local authorities in the UK is about to undergo significant change, driven by two developments The first is the shift to a broad, risk-based approach to asset management that places environmental considerations high up the list of priorities. And the second is the availability of more advanced […]
Resilient business hinges on strong data maturity
Few businesses have come through the pandemic unaffected Nearly four in ten global CEOs have reported at least short-term disruption, while 21% feel their industry has changed for the worse. But many organisations have seen steady performance and even rising fortunes, especially the likes of Amazon, Facebook, and Google — with Alphabet alone breaking over $200 billion in worldwide revenue last year […]